Local First at Lāhainā Brewing Company | People, Craft, and Place
Ashley Cooper
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Local First at Lāhainā Brewing Company: Supporting Maui From Within
Choosing local is more than a business decision for us—it’s an expression of gratitude for the place we call home. Maui is filled with talented makers, creators, growers, and entrepreneurs who uplift our island through their craft. Our Local First Pillar exists to support that ecosystem so our community can continue to thrive together.
Working With Maui’s Makers & Vendors
We value the opportunities we have to work with vendors who care as much about Hawai’i as we do. From retail production to design to operations, we rely on locally-based partners who bring depth, culture, and skill into every corner of our business.
Supporting local vendors keeps resources circulating here on Maui, while also building relationships with the people who make this island so unique.
Collaborating With Purpose-Driven Hawaii Brands
Some of our most meaningful partnerships come from brands whose missions complement our own. These collaborations share a belief in protecting the land, caring for community, and preserving the culture that defines Hawaiʻi.
Maui Ku’ia Estate Chocolate is a great example of one of our purpose-driven partners. Their mission to donate 100% of their net profits to charity while striving for a negative carbon footprint is incredibly aligned with our own mission and values. Working beside other local brands that care deeply about our community makes brewing beer that much better.
These partnerships allow us to create collaborative products and experiences rooted in shared values—and built for the collective good of Maui.
Crafting Beer & Food Inspired by Our Home
Everything we make—every beer style, every menu item—is shaped by the environments, flavors, and rhythms of the island.
We create with intention, drawing from:
- Maui’s island weather
- Local flavor profiles
- Our communities and landscapes
When guests visit us, we hope they experience a taste of Maui—not just in flavor, but in feeling.
A Local Commitment, Moving Forward
As we grow, our commitment remains steady: continue choosing local, partnering local, and creating with Maui at heart. Because supporting our community from within helps strengthen the island for generations to come.